ITSGURU Blog

View Larger Image The quality of work you do is largely down to how you feel. If you feel sharp and alive then you’ll be more inclined to produce better quality work – these tips are here to help you. 1. Avoid Sugar This may seem counterintuitive since sugary drinks can often increase focus. However, existing with chronically  high sugar levels  can actually cause memory issues. There have been several studies done on this. One well-known study tested people by having them memorize 15 words and then 30 minutes later repeat those words. On average, those with higher blood sugar levels would remember two fewer words. Click to continue reading

View Larger Image Are you looking to get more traffic to your website? You want to convert daily traffic to sales or leads. You want your site to rank in the search engines. Then the only thing you should be concentrating on is SEO. SEO is one of the vital technique that improves internet marketing for your company. Crucial search engines like Google, Bing and Yahoo have different ways of ranking you in the search engine. I  recently read a post on what is SEO and how SEO works .  SEO is about affecting the online visibility of any website and I will tell you how it works.  Take a look at the ways to improve SEO ranking of your site which will enhance the online visibility. 1. Target Keywords For starters, you should know how to choose target keywords. Position them correctly so that they could generate more traffic for you. Prudently use less competitive keywords related to the most competitive keywords. This way the keywords will be more targeted and you will

View Larger Image You are from a B2B company. You don’t think LinkedIn marketing applies to you. Well B2B customers are also people. Therefore content marketing will surely work for B2B customers as they also use different social platforms like other normal people. Once you have entered the office, you don’t just replace your brain pins from B2B to B2C versions as allocated by HR. There are a few differences between B2C and B2B marketing- multiple stakeholders for one. On individual level have far more in common. With LinkedIn social media has broadened its horizons for professional conversations. Allowing people to discuss topics and share content on a personal level. We have not spoken about sensitive issues like mental effects of working in  IT company or Challenges of going back to work after childbirth. These are just a few examples. There are many such topics we need to openly talk about. LinkedIn is the perfect platform for speaking your mind with your profes

View Larger Image Knowing where your mobile users are hanging out is essential to marketing your mobile app. Companies have found their best spending on promoting their apps is through mobile advertising networks and real-time bidding exchanges. Offering bids in real-time give marketers an opportunity to get easy on the pocket targeting to their sought-after users. Click to continue reading

View Larger Image Vehicle wraps are the perfect way for a business to use their vehicle to get their company noticed. Here is why: 1. Attention Grabbing Attractive and brightly colored vehicle wraps will make all your company cars stand out from any other cars on the highway. By-passers will rarely pay much attention to that plain white truck on the road, but they will easily notice that well-designed vehicle wrap. Brightly colored vehicle wraps are highly engaging that onlookers eyes will naturally be glued on them. Click to continue reading

View Larger Image A critical observation is that greater productivity does not always require additional hours of work or a more rapid pace. In my mind, the key is instead to focus on efficiency and effectiveness of the technique. Following are some essential tips we offer to our own patients as a means to boost personal and professional productivity. 1. Develop Your Schedule A Day In Advance Lots of folks begin a workday by spinning their wheels deciding what to do first, checking out websites and having little chats with coworkers. Instead, I recommend sketching out your day’s plan the night before. While this does not take the place of your formal calendaring system, it works to keep you focused on vital tasks from the start of the day and helps you navigate possible roadblocks. Click to continue reading

View Larger Image If you are running an e-commerce business, you may be able to lower your tax bill by taking various business deductions allowed by the IRS instead of settling for the standard business deduction. Prior to preparing your tax return for the year, consider the list of available deductions listed below. Home Office Deduction If you have at least one room in your home that is used exclusively for running your business, this deduction is available to you. Businesses that qualify for this deduction get to deduct a percentage of most house-related expenses, including your mortgage, the light bill, and even maintenance expenses and insurance premiums. (The  IRS  calculates the percentage allowed to be deducted based on the square footage of your home that is used for your business.) Click to continue reading

View Larger Image Own a business and want some advice on VAT – then read on. 1. Review The VAT Return Processes To Prevent Late Filing Along With Payment Surcharges Many companies frequently are exposed to penalties when it comes to not paying their VAT. Some state there is not enough funds available, but they are not aware of how important it is to pay on time. Or in some cases they sometimes forget. However, HMRC is not likely to accept these types of excuses, and they will impose a surcharge in the form of a percentage of the unpaid VAT. Making the decision to dedicate any cash that is available to paying the outstanding VAT and then making an agreement to a time-to-pay arrangement associated with the outstanding balance before the date that is due can assist in avoiding a late-payment surcharge. If you have made an error which has resulted in receiving a penalty, you should appeal. As your company starts to grow, the staff that work with your accounts will t

View Larger Image Some other time you will come at a stage where you would like to build an online community for your business. Before you make this decision, you should know that it is not as easy as it looks. It surely sounds like an attractive idea on paper, where a group of enthusiasts having the same set of thinking and work joins a single platform. The enthusiastic group wants to engage users to boost your business. If you are building the online community expecting high returns, then you should not be going for this option. You will need to work in the online community with low returns for a very long time. Online communities may be the quickest ways to find new customers. Media platforms like Facebook, Twitter or WordPress, have made it, even more, easier to create an online community. Click to continue reading

View Larger Image Have you been thinking about how you can grow the fan base for your band through social media? You may be aware of the importance of social presence, yet you are not really sure what you should be doing once you have achieved this. You need to ask yourself how you will find the supporters and the fans that will assist in growing the presence of your band, to fill venues and to increase your music sales. You are not the only one facing these frustrations. Here is my list of 5 things that you can do to get started with growing a fan base through social media. When you make connections through social media it inspires fan loyalty as well creating the right buzz. If you are not on social media yet, you really need to begin as soon as possible. Click to continue reading

View Larger Image A lot of you think of Instagram as a social media channel. A channel where you can express yourself through images. The platform is more than that, it’s lucrative for business. We must have observed people having some creative idea have used Instagram to transform their passion into a  career. These influential people have had a successful transformation of their passion into business on Instagram. Click to continue reading

View Larger Image Lego design surely needs to be artistic. Apart from being aesthetic, it has to be scientific too.  There are four major principles to be used: attention, response, meaning, memory. Click to continue reading

View Larger Image Usually, all SEO’s will start their projects with a keyword search.  All SEO’s will do their keyword research which means they are looking for targeted keywords that is most suitable to their niche. After this process, they go towards the ranking procedure. This is what everyone is doing these days. To stand out in the crowd, I will give you an insight into a little secret I know: You can also rank your multiple keywords. There is a better method to start with and, i.e. you start with researching on a related keyword with your target keyword. These keywords are of the same concept as your target keyword. Technically they are modified version of your keyword. This how you will find these related keywords- Know your subject matter and look for relevant topics Use tools like keyword explorer for the best keyword search with qualities like difficulty, opportunity, search volume and relevance. Click to continue reading

View Larger Image If you are in a leadership position, one of your top priorities should be to create a positive environment in the workplace. This can not only keep your employees excited and motivated but it can also give you more faith in your ability as a leader. When you first start working in a management role, the tips below can help you fine-tune your leadership skills so that you can get the most out of your new job: 1. Communication is one of the cornerstones of success. One of the most essential components of any type of relationship is the ability to communicate clearly. This not only includes personal relationships but also relationships at work. As a leader, it is your responsibility to make sure that you are communicating clearly with the people who work for you. Work on fostering an environment where people feel free to talk to you about issues or to communicate openly with you about their thoughts. There are a number of ways to do this,  courses and

View Larger Image Project management is about practicing, initiating, planning, executing, controlling and closing the work of your team. It is about delivering the final product on a timely basis. Products are temporary, but business is permanent. If you want to run your business efficiently, it is necessary to have a PMT differing from product to product. What is the Waterfall model? The waterfall is a project management approach. It is called the waterfall approach as in this approach the project is completed in distinct stages and moves step by step like a fall. The final step is to release the project to customers. You have big plans for your project, but you execute it in a linearly assuming there won’t be any changes in the planned approach. Click to continue reading

View Larger Image Google has answers to all our queries. Every question that comes to our mind is a Google search for us. Whether it is weather forecast or Italian cuisine, way to a restaurant or Einstein theory on quantum physics you have it all on Google. Google search is insanely good I would say better than Siri. There are a few ways to make better use of Google search. What if I told you, that you had the magic stick to look deep into Google search. Every curiosity will be answered better and faster. Click to continue reading