Customer Relationship Management for 2018 [Infographic]


Customer relationship management is an approach to manage a company’s interaction with potential clients. It uses data analysis about a customer’s history with a company to improve the relationship with the customers.
One of the positive aspects of CRM is that it collects data from different communication channels. The channels may include a website, phone, email, live chat, marketing materials, and social media.
Today CRM is not just limited for increasing sales and enhancing marketing activities, but it is also about bringing in more customer engagement. Click to continue reading





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