Top Four Digital Marketing Strategies For 2018


Marketing is an ever-evolving business strategy. Surveys suggest that 76 % of respondents feel that marketing had changed drastically in the past two years than in last 50 decades. This is a major change due to the digital marketing revolution trending. Mobile accounts for 72% of digital ad spend. Voice search is also trending from the past year. 60 % of people started using voice search. Social media gets 90 % business for B2C platforms. LinkedIn is a major part of the content marketing strategy for B2B  business structures.
With the changing technology, there is a huge change in human behavior, and marketers need to keep up with this change. Here are four digital marketing strategies you need imply this year.

Hyper-Focused Content-

Marketers are focused on creating significant regular content. Social media, video, photos, Infographic, and interactive content, have saturated the consumers. Your competition is not just the brands in your industry, but you need audiences, attention, affection, and money. Irrespective of your industry, you should have a niche or a hyper-focused content to attract attention. Click to continue reading

Comments

Post a Comment

Popular posts from this blog

Using Offline Marketing to Promote your Online Efforts

Image
Millions of people use the internet today and have become a ground for testing new marketing strategies for brand marketing agencies. Online marketing has become a new front for these agencies in the last half-decade. The reason is simple. It is less expensive than traditional marketing and highly effective with its reach to a vast arena of an audience. When you run a website for your business, you are among thousands of other competing together for a particular goal. A user gets many options to choose from with competitive pricing and quality. All the options look the same when something makes one stand out among others. Here’s where offline marketing kicks in to promote online resources. Integrating the right online and offline strategies together is a tricky task and require patience and time. An offline strategy is not only for offline businesses. Promoting the website and social media channels through offline media & audience is becoming a reality. Click to continue
Read more

6 Signs That Show Your Business Needs Additional IT Support

Image
There is an increased use of technology on a daily basis. Technology is part and parcel of efficiently running business operations. With the higher purpose of technology, a time will come when you will get stuck somewhere and will seek help from an IT professional company. A survey conducted in 2015 reports that 66% of businesses use an outsourced IT firm to resolve any issue. You may have an  in-house IT support  for your business, it’s not with all the business growth and structural changes in the organization to predict future plans and errors. Click to continue reading
Read more

Mobile Applications Development – Trends in 2019

Image
Communication strategies with the user of a mobile device are not limited only by the basic functionalities of a specific hardware. Today, the market offers more than just a text message with a limit of 160 characters – thanks to the growing popularity of mobile applications and the development of technology, users can use innovative programs written and designed to provide knowledge, entertainment and to facilitate everyday life. What are the trends in the mobile applications industry? What will 2019 bring? Go mobile, i.e. the time of mobile applications Mobile applications still show an upward trend and nothing announces a regression. Statistics and expert reports shout about their reliability and necessary implementation to create a strong foundation for each brand in the market and the involvement of regular and potential customers. Click to continue reading
Read more