ITSGURU Blog

Have you noticed people using Hashtags in their posts and blogs on LinkedIn? Hashtags have developed  LinkedIn marketing  in itself where creative writers and bloggers have started increasing their reach by adding more and more hashtags in their posts. LinkedIn is an excellent professional way to publish and gain more connections thereby expanding your range. This article will inform you to develop a robust strategy about using hashtags and how you can  increase your reach on LinkedIn.   Click to continue reading

Why should you hire a brand agency when you already have a Brand Manager and a full-time marketing team? An answer to this question will change your perspective and lend you valid reasons to hire one! The first thing people do upon hearing your brand name is checked your website, read company reviews and scroll through your social media channels. It creates a perspective of your brand in their mind, whether positive or negative. Having a branding agency that maintains your reputation and gives you recognition among competitors across every platform is extremely important. The  brand needs to stand out among others to succeed . Click to Continue Reading

Have a business? Also, a Brand Strategy? Good. However, what you’re missing are media platforms to publicize and promote your brands. Doing business is one thing but promoting and selling that is something entirely different. In the era of Digital World, it’s essential to help your product on the internet. Various platforms are available that can boost your business, improve your brand value and make you a step ahead of your competitors. Here are some  social media platforms  which will help you sky-rocket your business. Click to continue reading

To have a website that is SEO friendly is integral to the success of every business that is looking to get conversions online. It’s because people who search for a product or service on Google are ready to get the service, so the whole process of getting them to buy the product or service gets eliminated. However, there are many issues associated with SEO if you are doing it on your own and contacting an agency that provides  SEO help for small business  is always a viable option. However, if you want to do it on your own, then here are some of the most common issues you may face: Getting Confused between High Traffic and High Conversion: Small business managers who do not have prior knowledge of SEO or any guidance about an SEO company, can quickly become overwhelmed by the traffic data of the site and can get unsure whether that traffic means the effectiveness of their SEO strategy or not. The most misleading thing that happens to most of the small business owners ...

In the era of technological advancements, most of products and services generate their revenue through e-commerce platforms,  social media platforms  and digital content interfaces like blogs, videos, and digital advertisements. However, for a startup, what does it mean Content marketing? Moreover, how to define a successful strategy for content marketing? Content Marketing is a type of marketing (both online & offline) that involves generating content and publishing it as videos and blogs. Content marketing intends to increase interest in the products and services. It compels user’s involvement in the brand marketing indirectly. Click to continue reading

Digital marketing has changed the way brands engage with consumers using a myriad of strategies. From social media ads and expertly written blogs to SEO tactics and email marketing, there are plenty of ways brands can use digital marketing to reach out to the right audience. Email marketing is a strategy that can be used to build trust, loyalty, and relationships over a period of time. Click to continue reading

An email backup service is what you call a secondary email data storage for your emails. If your email server ever goes down, the email backup server will store all your incoming emails and send them to you when your email server is back online. Email backup service is important for companies as it secures one of the most important things that you use and that is your email. Click to continue reading